Music Business Research 2014 – in retrospective
- Guy Morrow
- Jan 3, 2015
- 6 min read
Dear readers of the music business research blog,
Music streaming dominated the music business year 2014. Taylor Swift attracted global media attention when she pulled her music catalogue from Spotify music streaming service blaming the Swedish company for insufficient royalty payments. She, thus, followed the footsteps of Radiohead’s Thom Yorke and other artists who have criticized Spotify and other streaming services for poor payouts – a fact also highlighted in my blog post “Is Streaming the Next Big Thing? – The artists’ perspective”.
Nevertheless, music streaming has been a booming business model in 2014. Revenues from music streaming increased in almost all markets – e.g. in the U.S., Japan, Germany and Brazil. New services have been launched such as Amazon’s Prime Music and YouTube’s Music Key. And music subscription service Beats was part of the largest takeover in the music industry when Apple purchased Beats Electronics, but mainly for the valuable headphone line. Apple again was in the headlines when it announced that the latest U2 album “Songs of Innocence” was given away for free to all the Apple users – a US $100m marketing campaign for Apple with questionable results.
The business model of music streaming was also one of the main topics of the 5th Vienna Music Business Research Days on “How to Monetize Music in the Digital Age” (October 1-3, 2014), which were held the first time in cooperation with the Waves Vienna Festival & Conference at the University of Music and Performing Arts Vienna. A conference track day supplemented for the first time the Young Scholars’ Workshop and the invited conference day with conference papers presented by academics from Austria, Australia, Brazil, Croatia, Germany, Hungary, the Netherlands, Norway, Spain, Sweden and United Kingdom. In the course of the VMBR-Days the best paper of the Young Scholars’ Workshop was awarded for to Jordana Viotto da Cruz of University 13 Paris and to Esther Bishop of Zeppelin University Friedrichshafen. Both papers are considered for publication in the International Journal of Music Business Research (IJMBR).
Music Business Research 2014 – in retrospective
In 2014, the volume 3 of the IJMBR was published with two issues in April and October:
In the next section you can find a list of all theses & papers which were added to the blog in 2014, but also recently published studies and books related to music business/industry research are listed:
Punzengruber, Roland, Auswirkungen von On-Demand-Musikstreaming auf die Wertschöpfungsprozesse der Musikindstrie. Master Thesis, Johannes-Kepler-University Linz.(with a link to interview partner Dr. Jonathan Dörr)
Schwetter, Holger, Teilen – und dann? Kostenlose Musikdistribution, Monetarisierung und Selbstmanagement unter besonderer Berücksichtigung von Creative-Commons-Lizenzen. Eine empirische Studie unter unabhängigen Musikern. Submitted version of the PhD thesis at the University Kassel.
The following studies, reports and working papers with a music business/industry focus were published in 2014:
Bazen, Stephen, Laurence Bouvard & Jean-Benoit Zimmermann, ‘Jamendo: The Heartbeat of Free Music!’: Musicians and the Creative Commons. Working Paper, Aix-Marseille School of Economics.
Bundesverband der Veranstaltungswirtschaft (bdv) & Branchenmagazin Musikmarkt, GfK-Konsumstudie zum Veranstaltungsmarkt in Deutschland 2013, Starnberg: Josef-Keller-Verlag.
Bürkner, Hans-Joachim & Bastian Lange, Wertschöpfung in der Szenewirtschaft – Elektronische Clubmusikproduktion in Deutschland. Working Paper 2014.
Galuszka, Patryk & Victor Bystrov, Crowdfunding: A Case Study of a New Model of Financing Music Production, Journal of Internet Commerce, 13(3-4), 233–252.
Goldmedia, Webradiomonitor 2014 im Auftrag der Bayrischen Landeszentrale für Neue Medien und dem Bundesverband Digital Wirtschaft.
Guerzoni, Marco & Massimiliano Nuccio, Music Consumption at the Dawn of the Music Industry: The Rise of a Cultural Fad, Journal of Cultural Economics, Vol. 38, No. 2, 2014.
Hiller, R. Scott & Kim Jin-Hyuk, Online Music, Sales Displacement, and Internet Search: Evidence from YouTube, CAPRI Publication 13-2.
Linde, Frank, Ist Schwarzkopieren eine Altersfrage? Eine Untersuchung zum Beschaffungsverhalten von digitalen Gütern in Abhängigkeit vom Alter. Kölner Arbeitspapiere zur Bibliotheks- und Informationswissenschaft, Oktober 2014, Band 74.
Lunney, Jr., Glynn S., Empirical Copyright: A Case Study of File Sharing and Music Output. Tulane Public Law Research Paper No. 14-2, January 2014.
McBride, Steven, Written Direct Testimony of Steven McBride on Behalf of Pandora, Inc. before the US Copyright Royalty Judges, the Library of Congress, Washington D.C.
Mulligan, Mark & Alun Simpson, The Streaming Effect. Assessing The Impact Of Streaming Music Behaviour, Executive Summary, MEDiA Research, August 2014.
Sinnreich, Aram, Slicing the Pie: The Search for an Equitable Recorded Music Economy. Working Paper, Rutgers University New Jersey.
Music business/industry books published in 2014:
Barnet, Richard & Dicky Dixon, Directory of Music Business Degrees: Undergraduate and Graduate College Music Industry Degree Programs. Createspace Amazon.
Feist, Jonathan, Music Industry Forms: The 75 Most Important Documents for the Modern Musician. Boston: Berklee Press.
Höhne, Steffen, Matthias Maier & Wolf-Georg Zaddach (eds.), Musikwirtschaft 2.0. Bestandsaufnahmen und Perspektiven. Weimarer Studien zu Kulturpolitik und Kulturökonomie Band 8, Leipzig: Leipziger Universitätsverlag.
Murphy, Gareth, Cowboys and Indies: The Epic History of the Record Industry. New York: Thomas Dunn Books.
Owsinski, Bobby, Music 4.0: A Survival Guide for Making Music in the Internet Age. Milwaukee: Hal Leonard Books.
Finally, I would like to thank all the readers of the blog for 77,301 visits in 2014 – 212 visits per day. Most of the visitors came from the US, UK, Germany, Australia, Austria, Canada and France, but also from the Netherlands, Italy, Spain, India, Brazil, Ireland, Japan, Sweden, Norway, Switzerland and from 169 further countries among them e.g. Lesotho, Nicaragua, Sierra Leone, Cayman Islands, Fidji Islands, Laos, Haiti, Palestine State, Botswana, China, Saudi Arabia, Bahrain, Panama, Tunesia and Egypt.
The top-10 most visited blog entries in 2014:
The recession in the music industry – a cause analysis with 6,051 visits
Is Streaming the Next Big Thing? – An International Market Analysis with 4,943 visits
Money from Music – a study on musicians’ revenue in the U.S. with 4,504 visits
Is Streaming the Next Big Thing? – What Consumers Want with 3,936 visits
The Recorded Music Market in der US, 2000-2013 with 3,934 visits
Is Streaming the Next Big Thing? – The Business Models of Music Streaming Services with 3,790 visits
Book Review: The Death & Life of the Music Industry in the Digital Age by Jim Rogers with 1,522 visits
Is Streaming the Next Big Thing? – The Artists’ Perspective with 1,286 visits
Is Streaming the Next Big Thing? – The Labels’ Perspective with 1,204 visits
The Recorded Music Market in Germany, 2003-2013 with 913 visits
To sum up, all articles and sites on the blog has been visited 211,963 times since March 2010 when I posted the first blogpost. Thus, the blog hit the 200,000 mark in 2014 with your support – thank you! Please come back all in 2015 to read e.g. about 6th Vienna Music Business Research Days on “Financing Music in the Digital Age” (conference call and call-for-papers for the Young Scholars’ Workshop) that will be held at the University of Music and Performing Arts Vienna from September 29 to October 1, 2015 – again in cooperation with Waves Vienna Festival & Conference. The fourth volume of the International Journal of Music Business Research will be published issues in spring and autumn 2015. And as usual you will find new blog entries on music business/industry topics, book reviews, conference announcements and updates of the several databases.
Hope I see you all again on the blog in 2015. Best wishes and a successful New Year,
PETER



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